Kathy Sierra (whose blog I must really like—I’m tempted to comment on it every day) reminds us of TV Turn Off Week.
I’m so glad it’s easy. I’ve been virtually TV-free for ten years. (”Virtually” means I watch other people’s sets but don’t own one, the way the Amish are car-free.) I love the video on Kathy’s post.
A week or so ago I was talking with my brother, whose household has been TV-free for over a year. We’re convinced that the reason most people give themselves for watching TV is simply to know what’s going on. Being pop-culturally literate, and up on current events. I know it’s a temptation for me. I’ve tried to keep my self pop-literate, and it sorta kinda works.
Here’s what I do: about twice a year I go to the web sites of the TV networks. I watch video snippets. I’ve especially appreciated Leno’s monologues and Triumph the Insult Comic Dog. These usually give me a handful of pop-culture references I can Google and learn little bits about what America is thinking and feeling.
I also learn a big bit about myself. Each time I do this I spend far more time at it than I want to. Even if I’m not using a television set, TV is addictive, and I can surf for hours when I’ve only set aside an hour for it.
I know, too, that this education is very incomplete. Both my brother and I wish somebody would come up with a cheap service that collects TV ads, and revealing bits of the shows that are hot, and put them on DVD and mailed them out weekly. I’m not sure what I’d pay for them, but both as a marketer and as a citizen, I’d be greatly helped by seeing what the country is seeing, in a limited and very efficient manner.